What is a Vortal?



The word VORTAL is a contraction of the two words VERTICAL and PORTAL. This use of the word “VERTICAL” means targeted and focused on a single topic. Vortals are Internet Portals that specialize in a particular interest and/or an industry. Each Vortal is a community AND directory of focused, expert, topic-specific, niche websites providing products, services, information, communication and exchange to a highly targeted need or desire, they are the master websites. Collectively, THEY are the internet…Sadly, horizontal or general search engines like Yahoo, Google and others leave most of these websites impossible or nearly impossible to find and those unable to find them frustrated. This is NOT the way the internet was meant to be.

 

NOTE: The more TOPIC-SPECIFIC niche websites that are categorized with other LIKE topic specific niche websites, the more powerful and informative the Vortal becomes.



The First Vortals….

The first vortals began showing up 6 to 7 years ago and were identified as business to business (B2B) endeavors. They were wrong. Business to business websites relied on products and services are nothing more than commodities competing, in many cases, on price alone. The internet is a place where cottage industries are born, thrive and grow. These cottage industries are simply focused niche websites run by experts. These experts, collectively, are huge numbers of INDIVIDUALS and their business is catering to other individuals through products, services and information sharing. True Value! That’s cottage industry, that’s the way the internet was meant to be! Currently, the term VORTAL may be slightly dormant, but, vortals are alive and well and BOOMING!

The New Vortals…

WEBmd is a vortal and I bet you can think of others. WEBmd is a congregation of medical websites and information that caters to the needs of the individual. It is very powerful tool. A very popular and powerful vortal.
Vorts.com’s has create the platform for hundreds and hundreds of vortals to form and grow with categories housing websites and home pages ranging from custom motorcycle builders to dog breeders to fashion designers to exotic car manufacturers to independent guitar manufacturers and many, many more! Vorts is truly unique and without peer.
Vorts is a place where expert websites are listed and where individuals come to find them. Vorts.com is a free, open, human-edited directory and environment that welcomes topic-specific niche websites. Vorts.com is home to TRUE VORTALS.

The Musts of a True Vortal…

At Vorts, we believe that the following must exist to be a true vortal, a true vertical COMMUNITY. A True Vortal:

1) Must Be Free: Website submissions to and Website inclusions into vortals and vertical directories must be 100% free. Any charge for listing precludes some websites from entry and therefore allows said vortal to be incomplete and NOT truly representative of the vortal’s topic. Vorts.com is 100% free!

2) Must Be Fair:  Websites must not be able to “buy” their way to the top of any list, employ unfair Search Engine Optimization tactics and must only be listed within the categories they truly belong. Every listing submitted to Vorts is tested, reviewed, properly categorized and confirmed before it ever appears. Also, Vorts has a proprietary “Rotating” listing feature. Website listings not directly searched for will randomly rotate with every page view and refresh. Only Vorts has this!

3) Must Be Immediate: Vorts approves 99% of its listings and changes to current listings within 1 hour and 100% within 24 hours of their submission. Compare this to 8 to 12 week lead times of the major, free, horizontal engines. Think about it, users cannot be fully informed with months old data AND websites cannot share “new” information to customers ever. Changes to TITLES, KEYWORDS and DESCRIPTIONS take months! Vorts.com is human-edited 24/7/365 and changes takes hours NOT months. Websites and members may make unlimited changes to their profiles. This keeps users truly informed and websites current!

4) Must Be Simple: Submitting to the big engines can be intimidating and scary. In trying to get listed, many submit in incorrectly and make mistakes they learn about only months later. This can be and is often deadly to the websites of small businesses. Vorts editors personally look over every single listing and change submitted. Vorts WANTS to get you listed correctly and is there to help 24/7/365. Vorts is designed to be friendly and simple to use! Try it!

5) Must Have A Free Classified Section: In today’s internet classified ads are much more than someone selling a lawn mover. Today classifieds tell websites visitors about special offers, important announcements, new puppy litters, newly available rare guitars and much, much more. Vorts offers FREE CLASSIFIEDS! Members may post as many different ads as they wish and may upload an unlimited number of photos. Free and every so easy!

6) Must Be Human-Edited: Each vortal must have the care of an actual editor to keep the right websites in and the wrong websites out. Vorts is 100% Human Edited!

7) Editors Must Have Expert Knowledge in the Vortals They Themselves Edit: All Vorts editors meet this criteria! They ARE experts!
  
 
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